Explore Travel

How cruises shook the shady image and became king

By Explore
Updated March 16 2021 - 12:22pm, first published March 16 2020 - 12:22pm

A decade ago, cruise was on the rocks, plagued by a reputation for booze sailings, bad comedy and unhealthy food. Today, its resurgence is unstoppable.

If there is one industry that has managed the dramatic change in what guests want, it is cruise. From an experience that once set a rule for everything – from the time you dined to what you could wear – cruise has moved to meet the needs of travellers in a way that has made the industry the envy of hotels and airlines.

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